Marketing Content Specialist

We are looking for a savvy content specialist to guide and develop the content creation process for our brand. As a content specialist, you will be required to research and define desired target audiences, manage the content creation and publishing process, and monitor consumer and content metrics. To ensure success as a content specialist, you should show a keen eye for detail and be highly creative.

Key Responsibilities

  • Researching content and consumer trends to ensure that content is relevant and appealing.
  • Developing content strategies to effectively reach the desired target audience and marketing goals.
  • Creating content for a variety of platforms including blogs, websites, email campaigns, and social media.
  • Proofreading and editing content before publishing.
  • Ensuring that SEO and SMO strategies are effectively implemented.
  • Managing content calendars and ensuring that the content remains consistent across all platforms.
  • Coordinating with the marketing, design, and writing teams to ensure the timely delivery of assignments.
  • Tracking consumer and content analytics and generating reports and presentations.
  • Keeping up to date with content trends, consumer preferences, and advancements in technology.

Minimum Qualifications

  • Bachelor's degree in literature, journalism, marketing, communications, or similar.
  • A minimum of three years of experience in content creation, marketing, communications, or similar.
  • A portfolio of published work.
  • Excellent computer skills with Adobe and MS Office Suite.
  • Good knowledge of various content platforms such as social media, blogs, and print media.
  • Excellent written and verbal communication skills.
  • The ability to keep abreast of content and consumer trends and advancements in technology.

Preferred Experience

  • Education experience
  • Creating print and video-based promotional materials
  • Use of marketing technology applications such as web analytics and Google AdWords

Other Information about the Position

Time Commitment: Full time

Location: Austin, TX

Benefits & Compensation

Compensation: Commensurate with experience

Benefits:

  • Health Insurance Reimbursement Plan
  • Paid Time Off
  • Paid Holidays

To Apply

Send the following to: jobs@argumentdriveninquiry.com

  • A cover letter that outlines how you meet the minimum qualifications of the position.
  • Resume

Applications for this position will be accepted immediately. The start date is negotiable.